Tuesday, December 11, 2007

USA : Vanessa and Angela to introduce Pastry brand collection


Following their family's successful example, the unstoppable Vanessa and Angela Simmons of MTV's "Run's House" are quickly building the next household name with their popular Pastry Footwear brand.

Like their Uncle Russell Simmons with his Phat Fashion brands and their father Joseph "Rev. Run" Simmons with his Run Athletics brand, Vanessa and Angela are branching out to introduce apparel and handbag collections for Spring 2008 under the Pastry brand.

The girls launched Pastry with footwear in March 2007 with the "Cake" collection and followed up with the "Fab Cookie" collection in August.

The "Fab Cookie" launch proved to be a huge success and the shoe is now being offered in a "hi-top" version. Pastry continues to win fashionable young ladies over with their fun, colorfully designed footwear.

Recognizing that fashion doesn't stop at the feet, the enterprising sisters began to cook up tasty recipes for apparel and handbags with the same idea in mind: "for girls, by girls." The new, anticipated Pastry collections are designed by the tastemakers themselves!

The Simmons sisters are working with the Innovative Fashion Group (IFG) and The Betesh Group to expand the Pastry brand. The Innovative Fashion Group, a division of Adjmi Apparel Group, has partnered with Vanessa and Angela to bake up a delicious Pastry apparel collection.

Pastry's newest delights are fresh out of the oven, featuring embroideries, sugar glitters and foils, delicious denim, delectable dresses, tracksuits and plenty of tops to layer as icing.

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Source at Fibre2fashion.com

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