USA : Bare Escentuals as Hottest Prestige Makeup Brand of 2007

January 31, 2008

Bare Escentuals Inc, the makers of bareMinerals, has been named Hottest Prestige Makeup Brand of 2007 based on a consumer survey conducted by The NPD Group Inc, a leading provider of consumer and retail market research information.

“We are particularly proud of the awards voted on by consumers because they validate that our brand and our products continue to be loved and adopted by consumers,” said Leslie Blodgett, Chief Executive Officer. “This award is another indication that our loyal customer base continues to grow stronger.”

This award builds on the positive momentum established in 2007 when the bareMinerals brand received over 20 industry awards, the majority of which were consumer-voted.

This most recent achievement marks the third consumer-voted award announced in 2008 for the bareMinerals brand, following the Reader’s Choice Award for Best Foundation in Teen Vogue Magazine and the Reader’s Choice Award for World’s Best Foundation in Elle Magazine.

Bare Escentuals Inc is one of the fastest growing prestige cosmetic companies in the United States and a leader in mineral-based cosmetics.

Bare Escentuals Inc

Source @ Fibre2fashion